Current:Home > ScamsTiger Woods' partnership with Nike is over. Here are 5 iconic ads we'll never forget-Angel Dreamer Wealth Society D1 Reviews & Insights
Tiger Woods' partnership with Nike is over. Here are 5 iconic ads we'll never forget
View Date:2024-12-23 14:27:50
After nearly three decades, Tiger Woods' memorable run with Nike Golf has ended. The two sides announced the end of their partnership on Monday, bringing to a close one of the most memorable advertising tandems in the history of sports.
"Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world," Woods said in a statement. "The days since have been filled with so many amazing moments and memories."
The most recent 10-year agreement between Woods and Nike was reportedly worth about $200 million, but perhaps the most enduring legacy of the partnership was the advertisements.
"It was a very unique partnership," said Eric Smallwood, president of Apex Marketing Group, an analytics firm specializing in sports and entertainment. "They created this exclusivity with their golfers to be an exclusive sponsor on their apparel."
We look back at some of the best ads to commemorate the 15-time major championship-winner's mark on sports history, and one of the most famous brand relationships of all time.
Never
In this iconic commercial, Woods' father, Earl Woods, voices over a montage of his son on the golf course.
"You don't really instill anything into a child. You encourage the development of it," he said. "But I would do all kinds of things to mess him up." He talks about the special tactics he'd use to challenge his son's mental toughness on the playing field, such as dropping a bag of clubs right as Tiger is about to swing.
The Masters
This was aired after Tiger Woods won the 2019 Masters Tournament.
"It's crazy to think a 43-year-old who has experienced very high and every low, and has just won his 15th major, is chasing the same dream as a 3-year-old," the ad states. It ends on a video of Woods as a prodigious kid talking about wanting to beat pro golfer Jack Nicklaus when he grows older — which he famously did when he surpassed him in PGA Tour wins, years later.
Juggle
This 30-second spot features Tiger skillfully juggling a golf ball with his club, then finally hitting the ball into the distance. It wasn't the commercial the marketing team had planned that day, and they stumbled on it by accident as Woods was playing around during lunch break — just another day of being Tiger Woods.
The Perfect Swing
In one of the more dramatic advertisements from his partnership with Nike, Woods — wearing all black — swings his club in slow motion, ambient music building as he shows off his range of motion. Golf imitates art.
I Am Tiger Woods
One of the first Nike campaigns after Woods turned pro, released in 1997, features a montage of young, aspiring athletes repeating "I am Tiger Woods." It's a testament to his influence, as perhaps for the first time ever, kids were idolizing golfers as celebrity.
veryGood! (7)
Related
- The 15 quickest pickup trucks MotorTrend has ever tested
- Billie Jean King named grand marshal for the 136th Rose Parade on Jan. 1
- Kristen Doute Reveals Surprising Status of Stassi Schroeder Friendship After Recent Engagement
- LeBron James and son Bronny become first father-son duo to play together in NBA history
- Question of a lifetime: Families prepare to confront 9/11 masterminds
- Georgia Supreme Court halts ruling striking down state’s near-ban on abortions as the state appeals
- FDA upgrades recall of eggs linked to salmonella to 'serious' health risks or 'death'
- Kristen Doute Reveals Surprising Status of Stassi Schroeder Friendship After Recent Engagement
- Kid Rock tells fellow Trump supporters 'most of our left-leaning friends are good people'
- Week 5 fantasy football rankings: PPR, half-PPR and standard leagues
Ranking
- Charles Hanover: Caution, Bitcoin May Be Entering a Downward Trend!
- The Chilling Truth Behind Anna Kendrick's Woman of the Hour Trailer
- Jill Duggar Shares Behind-the-Scenes Look at Brother Jason Duggar’s Wedding
- 'The Princess Diaries 3' prequel is coming, according to Anne Hathaway: 'MIracles happen'
- Natural gas flares sparked 2 wildfires in North Dakota, state agency says
- Cardi B Claps Back on Plastic Surgery Claims After Welcoming Baby No. 3
- Robert Coover, innovative author and teacher, dies at 92
- ‘I would have been a great mom’: California finally pays reparations to woman it sterilized
Recommendation
-
Ben Foster files to divorce Laura Prepon after 6 years, according to reports
-
Georgia Supreme Court halts ruling striking down state’s near-ban on abortions as the state appeals
-
Nobel Prize in Medicine awarded to Americans for microRNA find
-
NFL’s Buccaneers relocating ahead of hurricane to practice for Sunday’s game at New Orleans
-
Denzel Washington Will Star in Black Panther 3 Before Retirement
-
Andy Kim and Curtis Bashaw clash over abortion and immigration in New Jersey Senate debate
-
Miss Teen Rodeo Kansas Emma Brungardt Dead at 19 After Car Crash
-
Oklahoma death row inmate had three ‘last meals.’ He’s back at Supreme Court in new bid for freedom